A day in my digital life (MKT 265)

Some apps that I visit often are Instagram, Facebook, Pinterest and Youtube. I use Instagram to mainly keep up with people that I follow, whether that’d be friends/family or celebrities. I do post on Instagram, but not too often. Although I am trying to get better with that to help my own little small business. Facebook is strictly for friends and family. Since I’ve been a parent, I post photos/updates on Lincoln often and of course, I use FB messaging to communicate with whoever is close to me. I use Pinterest for inspiration. Trying to be a creator myself also comes with some challenges such as writer’s block. So, Pinterest is super helpful in getting me out of those mental blocks. Youtube is for any and all tutorials. Sometimes even some entertainment. Always trying new creative hobbies. One right now is crochet so watching crochet tutorials has been so helpful and is helping me practice. Fun fact about me is I love to watch food vloggers, so anyone trying new food places or food hacks or even mukbangs. So that is usually my source of entertainment when I’m on Youtube. Recently, I have started using LinkedIn for some job opportunities. Putting together my profile has been quite the task. Although, that could be just my need for perfection in hopes of a job in the right direction.

Social media is both positive and negative. There is so much to discover and learn from social media. Even new people to “meet” but there is also a lot of hate and comparison. I compare myself to others online so often and that is not healthy. Being content with yourself and what you have now is more important than having this hyperfixation on what others have that you don’t. This is when it’s best to not spend too much time on social media or to unfollow anyone that makes you feel that way.

The use of digital media in marketing is so valuable in moving a brand/company forward. There are even video/reels that share marketing strategies that you can put into practice yourself. Which is another positive about social media. People helping each other. The tools that are available such as social media, email marketing tools, google analytics, etc. can be very helpful in the progression of your brand and again, there are resources to teach you how to use these tools effectively and the reasoning behind them.

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